Challenge
Develop social media content templates intended for utilization throughout a calendar year, encompassing 12 distinct brands under the umbrella of a comprehensive audiology corporation.
Solution
Following discussions with the Content Strategist and Creative Director, I crafted five distinct layouts that utilize consistent graphic elements in diverse ways. This approach ensured both freshness and cohesion across the content. By harmonizing brand guidelines with authenticity, I created a scalable toolkit applicable to all brands. Each brand is distinguished through unique color palettes while maintaining overall unity.
Results
All deliverables were punctually provided, meeting the client's utmost satisfaction. Additionally, I established a streamlined system for effortless social media posting across multiple platforms. This initiative primed the company for success, instilling confidence as their social graphics were prepared at the outset of the year, enabling a shift in focus towards other marketing endeavors.
